{"id":3062,"date":"2021-06-29T14:59:58","date_gmt":"2021-06-29T06:59:58","guid":{"rendered":"https:\/\/www.kivicube.com\/blog\/?p=3062"},"modified":"2023-08-14T18:25:05","modified_gmt":"2023-08-14T10:25:05","slug":"2021%e4%ba%94%e5%a4%a7ar%e4%ba%a7%e5%93%81%e5%8c%85%e8%a3%85%e6%a1%88%e4%be%8b%e5%88%86%e4%ba%ab","status":"publish","type":"post","link":"https:\/\/www.kivicube.com\/blog\/news\/3062\/","title":{"rendered":"2021\u4e94\u5927AR\u4ea7\u54c1\u5305\u88c5\u6848\u4f8b\u5206\u4eab"},"content":{"rendered":"\n<p>\u589e\u5f3a\u73b0\u5b9e\uff08AR\uff09\u6280\u672f\u6b63\u5728\u901a\u8fc7\u5728\u5e02\u573a\u7684\u5404\u4e2a\u7ec6\u5206\u5e02\u573a\u5efa\u7acb\u5f71\u54cd\u529b\u6765\u9010\u6b65\u6269\u5927\u5176\u5f71\u54cd\u8303\u56f4\u3002\u5c24\u5176\u662f\u4ea7\u54c1\u5305\u88c5\u90e8\u95e8\uff0c\u5df2\u7ecf\u6709\u76f8\u5f53\u591a\u6210\u529f\u6848\u4f8b\u8db3\u4ee5\u8bc1\u660e\u5176\u5728\u5305\u88c5\u9886\u57df\u7684\u6548\u80fd\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn.wikitude.com\/static-website\/2021\/03\/02103058\/6.png\" alt=\"\u8349\u672c\u7cbe\u534e AR\" \/><\/figure>\n\n\n\n<p>\u5728\u4eca\u5e74\u7684\u5305\u88c5\u6848\u4f8b\u4e2d\uff0cWebAR\u7684\u5360\u6709\u7387\u6709\u5448\u660e\u663e\u4e0a\u5347\u8d8b\u52bf\uff0c\u8fd9\u53ef\u80fd\u4e0e\u5176\u4f53\u9a8c\u7684\u4fbf\u6377\u6027\u6709\u975e\u5e38\u76f4\u63a5\u7684\u5173\u7cfb\u3002WebAR\u5c06\u6d88\u8d39\u8005\u7684\u4f53\u9a8c\u95e8\u69db\u964d\u5230\u6700\u4f4e\u800c\u51b3\u7b56\u94fe\u8def\u4e5f\u7f29\u5230\u6700\u77ed\uff0c\u4ee5\u8fbe\u5230\u826f\u597d\u7684\u201c\u5e26\u8d27\u201d\u6548\u679c\u3002<\/p>\n\n\n\n<p>\u4eca\u5929\u6211\u4eec\u5c31\u6765\u76d8\u70b9\u4e00\u4e0b2021\u5e74\u516d\u5927\u77e5\u540dAR\u5305\u88c5\u6848\u4f8b\uff0c\u6df1\u5ea6\u5256\u6790\u54c1\u724c\u662f\u5982\u4f55\u6b63\u786e\u4f7f\u7528AR\u6280\u672f\u8d4b\u80fd\u4ea7\u54c1\u5305\u88c5\uff0c\u63d0\u5347\u54c1\u724c\u58f0\u91cf\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mojokaii AR \u52a8\u753b\u52a9\u63a8\u5668<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn.wikitude.com\/static-website\/2021\/03\/02103043\/5.png\" alt=\"\u9b54\u5492\u754cAR \" class=\"wp-image-70998\" \/><\/figure>\n\n\n\n<p>Mojokaii \u9ad8\u7ea7\u6e38\u620f\u52a9\u63a8\u5668\u662f\u4e13\u95e8\u4e3a\u6e38\u620f\u793e\u533a\u521b\u5efa\u7684\u3002\u5229\u7528\u76ee\u6807\u53d7\u4f17\u5bf9\u6c89\u6d78\u5f0f\u4f53\u9a8c\u7684\u4eb2\u548c\u529b\uff0cMojokaii AR \u914d\u5957\u5e94\u7528\u7a0b\u5e8f\u5c06\u54c1\u5c1d\u6e38\u620f\u5316\u5e76\u5438\u5f15\u5ba2\u6237\u6536\u96c6\u6240\u6709\u4ea7\u54c1\u79cd\u7c7b\u3002<\/p>\n\n\n\n<p>\u589e\u5f3a\u73b0\u5b9e\u6548\u679c\u662f\u7531\u4e00\u4e2a\u56fd\u9645\u89c6\u89c9\u7279\u6548\u827a\u672f\u5bb6\u56e2\u961f\u521b\u9020\u7684\u3002\u901a\u8fc7\u6307\u5411\u5305\u88c5\u6807\u7b7e\uff0c\u6e38\u620f\u73a9\u5bb6\u53ef\u4ee5\u6c89\u6d78\u5728\u8eab\u4e34\u5176\u5883\u7684\u6570\u5b57\u53d9\u4e8b\u4e2d\uff0c\u6bcf\u4e2a\u4ea7\u54c1\u7684\u53d8\u5316\u90fd\u662f\u72ec\u4e00\u65e0\u4e8c\u7684\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn.wikitude.com\/static-website\/2021\/02\/19125912\/Copy-of-Mojokaii_Hero.png\" alt=\"\" \/><\/figure>\n\n\n\n<p>\u6807\u7b7e\u4e0a\u7684\u89c6\u9891\u548c\u4ea7\u54c1\u5468\u56f4\u7684\u89c6\u89c9\u6548\u679c\u5b9e\u65f6\u663e\u793a\uff0c\u8ba9\u5ba2\u6237\u53ef\u4ee5\u4ece\u4e0d\u540c\u7684\u89d2\u5ea6\u89c2\u770b\u3002Mojokaii \u5e94\u7528\u7a0b\u5e8f\u4f7f\u7528 Wikitude \u7684\u57fa\u4e8e\u5f2f\u66f2\u6807\u8bb0\u7684\u8ddf\u8e2a\u6765\u8bc6\u522b\u6807\u7b7e\u8bbe\u8ba1\u5e76\u663e\u793a\u6bcf\u4e2a\u4ea7\u54c1\u7684\u72ec\u7279\u6545\u4e8b\u548c\u6548\u679c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Francesco Rinaldi\u00ae AR \u5e94\u7528<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/q1PUIDJWZDK8FouXOg_EEpR20FynytEQATILo7GCO-ThIVZbv59dehMKZGeAH3-0YuIoQ8NdBNZszZczBGM4HQYAflxuNNcg672YJMs-I9r4fpeUt7oA9DzmRSaEZvzk2tDuXRhM\" alt=\"\" \/><\/figure>\n\n\n\n<p>Francesco Rinaldi \u662f\u4e00\u5bb6\u610f\u5927\u5229\u9762\u9171\u516c\u53f8\uff0c\u5df2\u6709\u62e5\u6709\u8d85\u8fc7 45 \u5e74\u7684\u5386\u53f2\u3002\u8be5\u516c\u53f8\u5e0c\u671b\u901a\u8fc7\u5c06\u5176\u54c1\u724c\u5f62\u8c61\u4ee3\u8868 Rinaldi \u592b\u4eba\u5e26\u5165\u751f\u6d3b\uff0c\u5c06\u4f20\u7edf\u7684\u610f\u9762\u9171\u5236\u9020\u4e0e\u521b\u65b0AR\u4e92\u52a8\u8054\u7cfb\u8d77\u6765\u3002AR \u5e94\u7528\u7a0b\u5e8f\u4f7f Rinaldi \u592b\u4eba\u80fd\u591f\u5206\u4eab\u5979\u7684\u6545\u4e8b\uff0c\u8bb2\u8ff0\u5979\u7684\u610f\u5927\u5229\u9762\u9171\u4e0e\u5176\u4ed6\u54c1\u724c\u7684\u4e0d\u540c\u4e4b\u5904\u3002<\/p>\n\n\n\n<p>\u4e0b\u8f7d\u5e76\u6253\u5f00\u5e94\u7528\u7a0b\u5e8f\u540e\uff0c\u7528\u6237\u6253\u5f00\u624b\u673a\u6444\u50cf\u5934\u626b\u63cf\u4efb\u4f55 Francesco Rinaldi \u610f\u5927\u5229\u9762\u9171\u7f50\u6807\u7b7e\u3002\u6839\u636e\u610f\u5927\u5229\u9762\u9171\u7cfb\u5217\u7684\u4e0d\u540c\uff0cRinaldi \u592b\u4eba\u5c06\u51fa\u73b0\u5728\u74f6\u8eab\u6807\u7b7e\u5904\uff0c\u5e76\u4e3a\u6d88\u8d39\u8005\u8bb2\u8ff0\u8be5\u6b3e\u53e3\u5473\u9762\u9171\u7684\u7279\u522b\u4e4b\u5904\u3002\u00a0<\/p>\n\n\n\n<p>\u6bcf\u4e2a AR \u4e92\u52a8\u573a\u666f\u90fd\u6709\u4e00\u4e2a\u201c\u70b9\u51fb\u66f4\u591a\u201d\u6309\u94ae\uff0c\u6bcf\u6b21\u70b9\u51fb\u90fd\u4f1a\u5c06\u7528\u6237\u5f15\u5bfc\u5230\u4e0d\u540c\u7684\u9875\u9762\uff0c\u8ba9\u6d88\u8d39\u8005\u4e86\u89e3\u5305\u542b\u6709\u5173\u516c\u53f8\u3001\u5305\u88c5\u8bbe\u8ba1\u3001\u98df\u8c31\u5217\u8868\u7b49\u7684\u66f4\u591a\u4fe1\u606f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/Z4QQlC8biyUtUEC2ULEA9BKzKifCkYx6-hDhHGBa7T7EzDDoiUSRAvIR_K0KRRVdQPo7VGkQz96YH_XrKKOddMjpWtZ9EHDOX3DONikSyDpb1eAJwNwp3wun6LZu4lANczOws--c\" alt=\"\" \/><\/figure>\n\n\n\n<p>\u901a\u8fc7\u8fd9\u6837\u7684AR\u4f53\u9a8c\uff0c\u8ba9\u6d88\u8d39\u8005\u76f4\u89c2\u4e3b\u52a8\u7684\u4e86\u89e3\u54c1\u724c\u6545\u4e8b\uff0c\u4ece\u800c\u5728\u6f5c\u79fb\u9ed8\u5316\u4e2d\u5360\u636e\u6d88\u8d39\u5219\u7684\u5fc3\u667a\uff0c\u6700\u7ec8\u534f\u540c\u63d0\u9ad8\u4e86\u5ba2\u6237\u5fe0\u8bda\u5ea6\u3001\u54c1\u724c\u548c\u4ea7\u54c1\u5dee\u5f02\u5316\u3001\u5ba2\u6237\u4e92\u52a8\u548c\u54c1\u724c\u8ba4\u77e5\u5ea6\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5c48\u81e3\u6c0fimma\u9650\u5b9a\u7f50 \u5fae\u4fe1\u5c0f\u7a0b\u5e8fAR\u4f53\u9a8c<\/h2>\n\n\n\n<p>\u5c48\u81e3\u6c0f\u82cf\u6253\u6c34\u8054\u5408\u4e9a\u6d32\u9996\u4f4d\u6570\u5b57\u4ebaimma\u63a8\u51faAR\u9650\u91cf\u7f50\uff0c\u7528\u6237\u6253\u5f00\u5c48\u81e3\u6c0f\u300c\u5206\u5206\u6709\u793c\u6ef4\u6ef4\u8d4f\u300d\u5fae\u4fe1\u5c0f\u7a0b\u5e8f\uff0c\u626b\u63cf\u7f50\u8eab\u5373\u53ef\u4e0eimma\u4e00\u8d77\u89e3\u9501X\u80fd\u91cf\uff01<\/p>\n\n\n\n<p>\u5c06imma\u9650\u91cf\u7f50\u4e3b\u6253\u7684\u300c0\u7cd60\u5361\u300d\u7684\u6982\u5ff5\u901a\u8fc7\u5fae\u4fe1\u5c0f\u7a0b\u5e8fAR\uff0c\u5c06\u5e73\u9762\u7684\u4fe1\u606f\u7acb\u4f53\u5316\u4e0e\u89c6\u89c9\u5316\uff0c\u5e26\u7ed9\u7528\u6237\u5f3a\u70c8\u7684\u89c6\u89c9\u51b2\u51fb\uff1b\u901a\u8fc7\u5fae\u4fe1\u5c0f\u7a0b\u5e8f\u626b\u63cf\u7f50\u8eab\u89e6\u53d1AR\u4e92\u52a8\uff0c\u4ee5\u53ca\u901a\u8fc7\u5fae\u4fe1\u5c0f\u7a0b\u5e8fAR\u5b9e\u7269\u8ffd\u8e2a\u7684\u65b9\u5f0f\u6301\u7eed\u5f15\u5bfc\u7528\u6237\u4f7f\u7528\u5fae\u4fe1\u5bf9\u51c6\u7f50\u8eab\u4f53\u9a8cAR\uff0c\u4ece\u800c\u5efa\u7acb\u8d77\u7528\u6237\u5bf9\u5c48\u81e3\u6c0f0\u7cd60\u5361\u65b0\u7cfb\u5217\u7684\u5370\u8c61\uff0c\u4ece\u800c\u8fbe\u5230\u5360\u636e\u7528\u6237\u5fc3\u667a\u7684\u6548\u679c<\/p>\n\n\n\n<figure class=\"wp-block-video aligncenter\"><video controls src=\"https:\/\/www.bilibili.com\/video\/BV1254y1V7b7\/\"><\/video><\/figure>\n\n\n\n<p><br>\u54c1\u724c\u5c06AR\u4e92\u52a8\u67b6\u8bbe\u5728\u5fae\u4fe1\u5c0f\u7a0b\u5e8f\u4e2d\uff0c\u4e92\u52a8\u6700\u540e\u7528\u6237\u53ef\u62cd\u7167\u5e76\u5206\u4eab\u7ed9\u5fae\u4fe1\u597d\u53cb\uff0c\u4fc3\u8fdb\u5f15\u53d1\u793e\u4ea4\u88c2\u53d8\uff0c\u8f85\u52a9\u63d0\u5347\u8054\u540d\u7f50\u7cfb\u5217\u58f0\u91cf<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ribena\u201c\u6d82\u9e26\u4f60\u7684\u4e16\u754c\u201dAR\u5e94\u7528<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/XkkzTvu6X3YrGrcmUExNq26x0TUtAiit-3IggrahQIPlZxaOI4U1gqsDlJWo6Wk69cjpRNTblJ2jfzdi7jv58ZejCYKONZbkA1Kre4VgckWM4X0IhYc_DzSm8pejLlgrzMi6BQtv\" alt=\"\" \/><\/figure>\n\n\n\n<p>Ribena \u4ece\u4e8b\u996e\u6599\u884c\u4e1a\u5df2\u8d85\u8fc7 75 \u5e74\u3002\u4e3a\u4e86\u8ba9\u4ed6\u4eec\u7684\u201c\u6d82\u9e26\u8f70\u70b8\u201d\u6d3b\u52a8\u80fd\u591f\u66f4\u76f4\u63a5\u66f4\u5145\u5206\u7684\u4e0e\u7528\u6237\u4e92\u52a8\uff0c\u4ed6\u4eec\u521b\u5efa\u4e86\u201c\u6d82\u9e26\u4f60\u7684\u4e16\u754c\u201d\u5e94\u7528\u7a0b\u5e8f\uff0c\u4ee5\u63d0\u4f9b\u6709\u8da3\u7684\u589e\u5f3a\u73b0\u5b9e\u4f53\u9a8c\u3002<\/p>\n\n\n\n<p>\u00a0AR \u5e94\u7528\u80cc\u540e\u7684\u6982\u5ff5\u4ece\u88ab\u79f0\u4e3a\u201c\u6d82\u9e26\u8f70\u70b8\u201d\u7684\u6d41\u884c\u6587\u5316\u827a\u672f\u8fd0\u52a8\u4e2d\u6c72\u53d6\u521b\u610f\u7075\u611f\uff0c\u5e76\u5c06\u5176\u4e0e\u589e\u5f3a\u73b0\u5b9e\u6280\u672f\u76f8\u7ed3\u5408\u3002\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"https:\/\/www.kivicube.com\/blog\/wp-content\/uploads\/2021\/06\/Augmented-Reality-Experience-Creation.mp4\"><\/video><\/figure>\n\n\n\n<p>\u54c1\u724c\u9f13\u52b1\u7528\u6237\u4f7f\u7528\u4e30\u5bcc\u591a\u5f69\u7684 Ribena \u89d2\u8272\u52a8\u753b\u521b\u5efa\u81ea\u5df1\u7684\u6d82\u9e26\u70b8\u5f39\u89c6\u9891\uff0c\u5e76\u901a\u8fc7\u6d88\u606f\u548c\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\uff08Facebook\u3001Instagram \u548c WhatsApp\uff09\u4e0e\u670b\u53cb\u5206\u4eab\u3002\u00a0<\/p>\n\n\n\n<p>\u7528\u6237\u901a\u8fc7\u521b\u5efa\u548c\u5206\u4eab\u7684\u5185\u5bb9\u4e2d\u89e3\u9501\u66f4\u591a\u89d2\u8272\u52a8\u753b\uff0c\u4ee5\u53ca\u8d2d\u4e70\u548c\u626b\u63cf\u4efb\u4f55\u4e00\u6b3e\u76ee\u524d\u6d41\u901a\u7684\u9650\u91cf\u7248 AR \u5c31\u7eea\u201c\u6d82\u9e26\u4f60\u7684\u4e16\u754c\u201dRibena \u996e\u6599\u74f6\uff0c\u5e94\u7528\u7a0b\u5e8f\u4f53\u9a8c\u7ee7\u7eed\u5956\u52b1\u7528\u6237\u3002\u00a0<\/p>\n\n\n\n<p>\u7528\u6237\u53ef\u4ee5\u968f\u65f6\u968f\u5730\u53ef\u4ee5\u901a\u8fc7AR\u770b\u5230 Ribenary \u89d2\u8272\u6829\u6829\u5982\u751f\u7684\u51fa\u73b0\u5728\u624b\u673a\u6444\u50cf\u5934\u753b\u9762\u4e0b\u3002\u901a\u8fc7\u8be5\u5e94\u7528\u7a0b\u5e8f\uff0cRibena \u7c89\u4e1d\u8fd8\u53ef\u4ee5\u5b9e\u65f6\u6d41\u5f0f\u4f20\u8f93\u589e\u5f3a\u73b0\u5b9e\u89c6\u9891\uff0c\u6355\u6349\u4e0b\u8fd9\u4e9b\u7279\u6b8a\u65f6\u523b\u5e76\u4e0e\u670b\u53cb\u548c\u5bb6\u4eba\u5206\u4eab\u4e50\u8da3\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6770\u514b\u4e39\u5c3c\u5c14\u7684 AR \u4f53\u9a8c<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/M_vAVm7Byvrwd9VdpdMJzSnMzZLOEztfxWsMiWbe-dsnjC2m1fvTQ9QquV7nyIlGHi6eNk5foh0H09qHG26pLqU3xd0NlBXWBkpZP0svahp9s-wFaLDWIR8CExAaKH19ckTfgbj-\" alt=\"\" \/><\/figure>\n\n\n\n<p>\u6765\u81ea Brown-Forman \u70c8\u9152\u548c\u8461\u8404\u9152\u516c\u53f8\u7684 Jack Daniel&#8217;s AR Experience \u901a\u8fc7\u4e00\u7cfb\u5217\u7acb\u4f53\u4e66\u5f0f\u7acb\u4f53\u6a21\u578b\u5e26\u9886\u6d88\u8d39\u8005\u4f53\u9a8c Jack Daniel Distillery \u7684\u865a\u62df\u4e4b\u65c5\u3002<\/p>\n\n\n\n<p>Jack Daniel Distillery \u7684 AR 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